ChilePork is the brand that represents Chile’s pork exporters. Its objective is to position the pork industry and its products in Asian markets, specifically South Korea, Japan and China.
ChilePork’s promotional activities have helped rank Chile as the world’s sixth biggest pork-exporting country and have shown it to be a reliable supplier that enjoys international recognition.
All ChilePork’s activities are co-financed and coordinated with ProChile, Chile’s Export Promotion Bureau, which supports efforts to position Chilean industries abroad through its Industry-specific Brands Program.
As part of its international marketing efforts, ChilePork participates in various promotional activities under the umbrella brand Foods From Chile in order to further develop its relationships with existing clients and identify potential importers.
Commitment to the consumer
High quality and food safety standards
Long-term development strategy
Healthy and tasty product
In 2017, pork represented 35% of all the meat produced in Chile with 490,000 tons CWE. Fifty-nine percent of this was exported.
Asian markets represented 71% of all the pork exported in 2017 with China, South Korea, and Japan being the main destinations.